Home Depot has tons of easy DIY options for renters. But when store locations aren’t easy to access in big cities, many potential DIYers forgo their projects, or worse, get their materials from an online company.
So let’s make home improvement more accessible for renters by bringing the DIY ideas and materials right to them. Introducing, The Mobile Depot.
The Mobile Depot
ON-THE-GO WITH THE HOME DEPOT
created using AI (Bing Create)
PRINT:
OOH:
APP INTEGRATION:
Our Mobile Depot On-The-Go can be tracked using The Home Depot App, so you’ll always know our next moves.
Our drivers will be contractors possessing all the knowledge you need to get your questions answered and help spark new ideas and our mobile tool shed will house materials to help aid in quick DIY projects!
SOCIAL:
We’ll highlight the tour along the way and encourage user-generated content as our DIYers visit the truck and get things done!
Art Direction: Bailey Papich
Conceptual Work: Book 180 Ad School